Marketing/ E-Commerce Specialist - Burnaby, BC | Urban Barn | FreshGigs.ca | 10/01/18
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Marketing/ E-Commerce Specialist full-time

Location: Burnaby, BC
Company Name: Urban Barn ()
Category: Marketing
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Urban Barn is looking for a Marketing/E-Commerce Specialist based out of our Home Office in Burnaby, BC.

The Marketing Specialist will be responsible for working cross functionally with brand, marketing and creative to develop content for a seamless Omni-Channel customer journey.

What You Will Do:

  • Collaborate with the creative team and E-Commerce team on the visual execution of creative ideas, cultivate dialogue for improved efficiency and impact
  • Act as the liaison between the marketing department and advertising agency/digital agency on the online advertising campaigns' creative and media plans
  • Content strategy development that aligns messaging with personas to attract, convert, and retain online customers via email and website
  • Create and execute email quarterly marketing campaign strategies
  • Collaborate with E-Commerce department for updating and managing the website with the goal to increase the conversion rate and online sales
  • Continue working to optimize online customer experience
  • Research and reports on the competitive online/digital landscape, highlighting industry and experiential leaders and identifying areas of opportunity
  • Collaborate with implementation team to design and execute new website platform and marketing cloud

Who You Are

  • Thrive in a fast-paced environment because of your outstanding communication skills, positive attitude and the ability to juggle competing priorities
  • Understand online business strategy, have worked with all social media platforms, you love e-commerce marketing and understand customer engagement
  • You are all about initiative, reliability and having a high level of ownership, but you also know when to reach out and ask for guidance
  • Well-organized and detail oriented; you like making plans, following through and following up
  • Self-motivated and work well independently, as well as in a team
  • Developed communication skills; both written and verbal; can adjust style to audience

What You Bring

  • Minimum 2 years’ experience in marketing, graphic & web design and/or e-commerce management
  • Post-secondary education in a discipline relevant to Marketing/E-Commerce
  • Solid understanding of Omni-Channel in a retail environment
  • Intermediate understanding of internet technologies, including HTML, URLs, and content management systems
  • Coding experience is considered an asset
  • Solid understanding of digital marketing, email marketing and online customer acquisition
  • Proficient in the Adobe Creative Suite, Google Business and Google Analytics
  • Working knowledge of up-to-date search engine optimization techniques considered an asset

Why Join Urban Barn

  • We offer a fun work environment with a Canadian-owned-and-proud-of-it company
  • You’ll be surrounded by really cool furniture, home décor products and really cool people
  • Our people get many opportunities to grow their careers in the retail furniture and home decor industry
  • Generous product discount plan
  • Competitive benefits package
  • Did we mention you’ll get a chance to work in a fun place? ….. Some things are worth repeating
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