Digital Strategist - Calgary | TMP Worldwide Advertising & Communications | FreshGigs.ca | 31/10/13
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Digital Strategist full-time

Location: Calgary
Company Name: TMP Worldwide Advertising & Communications ()
Category: Business Dev/Sales, Marketing
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Big-picture thinking. Charismatic leadership. Long-term relationship building. That's what we expect from a Digital Strategist at TMP. Here, you'll be part of a forward-thinking team charged with developing creative solutions that are transforming the way employers and job seekers connect. That means spearheading multi-pronged search, social and mobile marketing campaigns for a diverse suite of global organizations. Being the ambassador of our best-in-class technologies and digital capabilities to some of the most recognized companies in the world. And collaborating with people in every area and at every level of our organization on high-impact, enterprise-wide projects. All this in an environment that constantly challenges you to push beyond boundaries and enhance your expertise—with the support of a global team of industry experts. Sound like a fit for your talent and passion? Read on.

Responsibilities:

  • Own the digital strategy for key client(s)
  • Support your region in achieving digital revenue goals by building strategic and creative digital marketing programs for clients, including Search, Social, Mobile and other Digital components
  • Work with the account and creative teams to guide the development and presentation of more complex, innovative and targeted digital solutions
  • Introduce and evangelize our digital capabilities, emphasizing Search, Social and Mobile innovation
  • Lead agency thought leadership on social media channels
  • Support Business Development staff with creative and strategic outlines as part of the RFP or proposal process
  • Help secure business by educating prospective clients on TMP’s comprehensive digital offering
  • Stay up-to-date with Search, Social, and Mobile trends and innovations
  • Analyze metrics data to make recommendations that will increase client ROI
  • Deliver formal and informal presentations to help win and educate clients, prospects and internal teams
  • Develop written documentation such as proposals, presentations and client case studies

Skills/Requirements:

  • Bachelor’s degree
  • Must have 3-5 years of experience developing and presenting custom digital solutions within a digital marketing, PR, and/or advertising agency environment
  • A demonstrated passion for search, social and mobile solutions and knowledge of how to leverage each to achieve marketing goals
  • Superior client service and demonstrated ability to grow internal and external client relationships
  • An understanding of the impact of social media across all digital marketing channels (and the ability to discuss the ROI of social media campaigns)
  • Deep understanding of the direction the digital landscape is going and a passion for all things digital
  • The ability to translate clients’ goals and objectives into actionable and measurable digital marketing programs
  • Demonstrated experience building and executing digital/social media campaigns across Facebook, Twitter, Foursquare, Google +, Tumblr, blogging platforms such as Wordpress, and emerging social networks/technologies
  • Strong understanding of digital strategy, design, production and project management as well as tactics to leverage social media
  • Proven ability to solution sell and track record for closing digital business
  • Superior written and verbal communication, interpersonal, organizational, public speaking, and customer service skills
  • Knowledge of digital and traditional media
  • The ability to travel as necessary

About TMP Worldwide
TMP Worldwide Advertising & Communications, LLC (www.tmp.com) is a global, tech-enabled talent acquisition company that leverages software, advertising and creativity to develop and deploy our clients’ employer brands across digital, social and mobile outlets. Our client base of over 1,200 companies spans every sector in business and government. Headquartered in New York City, with offices throughout North America, Europe and Asia with affiliates around the globe, TMP continues to set the standard for measurable and cost-effective HR communications. We are also honored to be recognized, once again, among AdAge’s Top US Digital Agencies, ranking #33 for 2012.

TMP Worldwide is committed to providing a safe workplace for all employees. It is the policy of TMP Worldwide to conduct a background check for all candidates who accept an offer of employment with us.

TMP Worldwide is an Equal Opportunity and Affirmative Action Employer, M/F/D/V

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