Web Content Specialist full-time
Description:
Responsible for creating online design. Develops creative concepts to enhance customer’s overall experience with the brand and to differentiate our offering from the competition. Checking against dockets to ensure nothing is missed and providing creative guidance to ensure creative is in line with brand vision and acquisition needs;
Respond to creative project requests to ensure objectives are achieved; ensure creative concepts and assets are delivered on time with the highest level of excellence;
Support all aspects of the E-commerce team to ensure business objectives are met creatively. Ensuring that all creative, editorial and product information (text and graphics) is developed, coordinated, collected and presented on-time to the websites, and in such a way as to facilitate usability and to enhance the customer experience;
Monitor performance and enhance both creative output and the creative production processes for continual improvement;
Researches and stays abreast of digital trends and on-line best practices as well as evolving consumer on-line habits. Draws relevant conclusions and disseminates insight to relevant cross-functional partners in order to continuously enhance the on-line customer experience;
Researches relevant web design and features and maintains knowledge of new technologies within area of expertise.
Requirements:
- University degree in Marketing or related design field
- Related education may include Marketing, Design and Fashion
- Understanding of the Internet, web browsers and web architecture
- Extensive knowledge of MAC and PC environment. Excellent knowledge of graphic design software (Illustrator, Photoshop, Quark Express, InDesign) and a solid understanding of web design software (HTML coding, Dreamweaver, Flash or other animation)
- Bilingualism is required (French and English – written and spoken)