Director of Marketing (Temporary- 13 month contract) full-time
About APTN:
Launched in 1999 as the first national Indigenous broadcaster in the world, creating a window into the remarkably diverse mosaic of Indigenous Peoples. A respected non-profit, charitable broadcaster and the only one of its kind in North America. Sharing our stories of authenticity in English, French and a variety of Indigenous languages, to approximately 11 million Canadian TV subscribers. With over 80% Canadian content, APTN connects with its audience through genuine, inspiring, and engaging entertainment through multiple platforms.
The position:
The Director of Marketing is a temporary position for a term of approximately 13 months. We are seeking a strategic top performer who will lead the development, implementation and evaluation of corporate marketing strategies including developing, implementing, monitoring and evaluating of strategic campaigns for all market audiences.
Your opportunity:
Join APTN at one of Canada’s top employers!
Provide leadership, guidance and motivation to the Marketing department
Implement and enforce Marketing policies, procedures and standards
Showcase your superior leadership, communication and strategic skills
Maintain a high level of performance under the pressure of time constraints and an ever-changing environment
You will:
Lead the process of branding and strategic positioning of APTN
Lead the development, implementation, and evaluation of strategic marketing campaigns and all market audiences across all available platforms
Develop and implement marketing objectives, strategies and programs including market research
Lead and manage the development of creative campaigns, ensuring APTN brand values are maintained
Develop and maintain positive working relationships with all APTN departments
You bring:
· Post-secondary education in a relevant discipline and a minimum of 5 years related senior experience; or equivalent combination of education and experience
Proven leadership, strategic planning and negotiating skills
Working knowledge of broadcast industry
Experience with an Indigenous organization and culture is an asset