Marketing & Creative Jobs in Canada Blog - Part 56

13 Community Management + Social Media Productivity Tips

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13: Streamline Tasks With One List.

Whether you are analog or high tech, having your to-do list stored and easily referenced can keep you focused on the task at hand, save precious seconds on searching, and free your mind from having to remember items. Which equals focus for your current project. I keep my daily lists down to what I have deemed a manageable 7 items.

Favourite Tools: Clear, Evernote, spiral bound notebook and a pen.

Find a way to record your thoughts and reminders that works for you, create a habit from this, and stick to it.

12: Make Monthly Goals.

Whether you have a self directed or are held accountable externally, having monthly (quarterly, weekly, daily) goals and priorities help free you from being caught up “fire drills” and when you look back at all that you’ve accomplished, it can set you up for another brilliant month.

Goal Setting: I ask myself, what are the 3 things I want to accomplish this month? And then I reference this list as I build my weekly action plans.

11. Write It Down.

We can only keep so many thoughts in our mind at one time. Find a way to record your thoughts and reminders that works for you, create a habit from this, and stick to it. Freeing up your mind just might just yield a new idea!

My mind’s “hard drives:” Evernote, Google Docs, and a trusty notebook by the bed

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BCAMA Vision Marketing Conference 2013 Coming In 3 Parts

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The BCAMA is holding their annual Vision Conference and this year it looks like they’ve put together another great lineup. During this conference you will “hear from some of North America’s top marketing leaders about building innovative campaigns that will elevate your brand in order to make you stand out.”

Speaker List

  • Doug Stephens, Retail & Consumer Futurist, Founder of Retail Prophet
  • Lyn Heward, Director of Creation, Cirque du Soleil
  • Ryan Holiday, Author & Director of Marketing, American Apparel
  • Tamara Mendelsohn, VP of Marketing, Eventbrite

Continue reading

How To Ask For A Raise, And How Not To

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Asking for a raise is one of the most important and necessary skills an employee can have (especially one early in their career). And yet despite the importance of acquiring this skill, it remains an elusive, terrifying mountain to conquer.

Many of us know what we should do in order to increase the odds that we get a raise. Yet knowing what to do and actually following through are two very different things.

If you’re trying to be average then by all means go ahead and group yourself with everyone else.

This article isn’t going to tell you what to do; it’s going to tell you what not to do. I’m writing this with the hope that you notice things you’re not doing, rather than seeing things you need to do. It’s a subtle difference, but I believe that shining the light on bad practices can be a better motivator than showing the perfect way forward.

If you’re going to take action after reading this article, make sure you do the opposite of what I describe. Here’s how not to ask for a raise.

1. Forget about timing.

Whether you’re still on probation or 6 months into a new job, it’s never too early to ask for a raise. The most important thing (really, the only thing that matters) is that you’re well compensated.

Companies look favorably upon employees that ask for raises early and often. Stand out from your coworkers that ask only once per year and make it a priority to increase your pay. After all, what else matters? Continue reading

Hot Creative and Marketing Jobs in Canada This Week

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Manager, Advertising and Production with Island Savings
Victoria, BC

Marketing & Administrative Coordinator with BCCCENT – Lexxon Training
Surrey, BC

SEO Specialist with Prestige Marketing
Richmond, BC

Business Development Manager with Ebco Industries Ltd.
Richmond, BC

(Online) Marketing Specialist with Sotheby’s International Realty Canada
Vancouver, BC

Marketing Communications Analyst with VW Credit Canada, Inc.
Ajax, Ontario

 

The Job of Marketing at the Art of Marketing

SethGodinLooking for a marketing job? Consider sharpening your skills at the upcoming Art of Marketing Conference in Toronto.

(See the ticket giveaway below…)

Why should you attend? Seth Godin. Need we say more.

If that’s not reason enough, how about Jonah Berger – the guy Fast Company is calling the next Malcolm Gladwell.

Oh and by the way. Charles Duhigg, author of The Power of Habit, and Biz Stone of Twitter fame, plus David Usher, Juno award winning musician, will be there. Continue reading

How to Work From Home and Get Your Boss to Say OK

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Want to work from home more often?

You might be afraid to ask your employer if you could telecommute, especially after Yahoo CEO Marissa Mayer announced in February 2013 a ban on telecommuting in an effort to make Yahoo more cohesive.

We’ve already passed a tipping point in the death of the 9-to-5 office

In a memo to employees, obtained by CNN, Mayer states:

To become the absolute best place to work, communication and collaboration will be important, so we need to be working side-by-side. That is why it is critical that we are all present in our offices.

Since Mayer’s announcement, the issue of telecommuting has been debated on both sides of the coin with every major news outlet having a say. (For example, see The Atlantic, NBC, Forbes, Inc., the New Yorker, the New York Times, and the Globe and Mail.)

Is telecommuting dead? Or can you still make the business case for working from home?

A Short History of Telecommuting

The word “telecommuting” was coined by Jack Nilles in the early 1970s, after the Arab oil embargo and energy crisis forced American commuters to find alternative means to conduct business without the expense of daily commutes. Continue reading

Marketing & Advertising Manager Salaries: Infographic

How much do marketing and advertising managers make? We’ve gathered salary data to answer this question. The below infographic shows a breakdown by province of the low, medium, and high salary levels. How does your province compare?

Infographic: Salaries of Marketing & Advertising Managers – Click to Tweet

Marketing and Advertising Manager Salary Graphic

Click the infographic to enlarge

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Digital Strategy Conference: Ottawa

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Held in Ottawa from June 3-5, 2013 the Digital Strategy Conference will dive into the essentials of planning, integrating and improving digital initiatives.
Three days of educational sessions designed to help organizations stay relevant, competitive and resilient.

Key areas of learning:

  • Digital landscape and eco-system
  • How-to assess digital maturity
  • Organization and operational readiness
  • Data strategy, performance measurement and digital analytics
  • Essentials of content, social and mobile strategy
  • Making sense of paid media

Full details on what you’ll learn:
http://www.digitalstrategyconference.com/education-and-key-areas-of-learning/

Digital Strategy Conference Ottawa 2013Location:
Held at the University of Ottawa
Morisset Hall
65 University Private
Ottawa, Ontario K1N 9A5

Here are a list of facilitators, guest speakers and case study presenters:
Learn from leaders in their field, experienced practitioners dedicated to sharing what they know with you.
http://www.digitalstrategyconference.com/ottawa/2013/instructors-speakers/ 

Register early for the best price, register your team for the best value:
Get 50% off your 3rd and each subsequent team member:
http://www.digitalstrategyconference.com/ottawa/2013/pricing-registration/

Career Change: When Is the Time Right?

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How do you know when it’s time to change careers?

Have you ever had a job that you hated? One that made you despise the sound of your alarm clock every morning? One that made you realize your commute on a crowded train with your face buried in some stranger’s armpit was going to probably the best part of your day?

There are some sucky jobs out there. And if you’re like me, you may have come across one so totally sucky, that it made you think about changing careers.

After one particularly soul-destroying experience at a local ad agency, which shall remain nameless, I decided to go meet with an advisor for the Nurses Program at Vancouver Community College. After reviewing the material, programs, and time commitment, I decided that nursing was not the job for me. So I gathered up what self-confidence I had left and got back on the advertising horse.

It’s important to first identify why you want to change careers. Having a bad experience in one job is not a good enough reason. The follow list can help shed some light on whether or not it’s time to make the change.  Continue reading