Media planning and buying is a critical component for any successful ad campaign, as Deanna Dickie, Assistant Strategist at OMD Canada knows.
OMD Canada is one of North America’s leading media agencies and has won ‘Agency of the Year’ 8 times in the past 10 years. Deanna Dickie shares her thoughts on what it’s like to be at the hub of a great campaign and what a ‘day in the life’ looks like in the world of media.